Hero MotoCorp expects the ongoing festival season to be “one of the best” in terms of sales, helping it maintain leadership position in the domestic two-wheeler segment this year as well, according to a senior company executive.
The country’s largest two-wheeler maker, which recently crossed 125 million unit production milestone, expects the GST rate cut on two-wheelers to boost demand and compensate for the loss of sales in the period leading up to the major tax reform.
“Its probably the best macro environment that we’ve had in a long, long time, and it should fructify in much better numbers than the industry anticipated earlier,” Hero MotoCorp Chief Business Officer Ashutosh Varma told PTI in an interaction.
The industry for the first five months was largely flat, and hence, expectations prior to GST rationalisation were a little muted, he added.
“There has been some deferment of purchase that should largely manifest during the Navratri period. But we have a strong booking …